AI Insights · Timothy · January 2025
Top Food and Drink Apps in Bulgaria: Q4 2024 Performance
Explore the performance trends of the top food and drink apps in Bulgaria for Q4 2024, including downloads and active user statistics from Sensor Tower.
In the fourth quarter of 2024, the top food and drink applications on the unified platform in Bulgaria showcased intriguing trends in downloads and active users, as reported by Sensor Tower.
Takeaway.com - Bulgaria experienced a steady flow of weekly downloads, starting at approximately 3.3K and peaking at 3.4K by the end of December. Active users fluctuated, reaching a high of around 60.9K in mid-November before settling at 47.6K.
The McDonald's app saw an increase in weekly downloads, peaking at 3.5K in mid-December. Active users began at 30.1K but saw a decline, hitting a low of 13.8K before rebounding to 19.8K.
Pluxee PLX started strong with approximately 4.8K downloads, tapering off to 1.8K by the end of the quarter. Active user numbers were robust, peaking at 144.3K in the final week of December.
KFC - Доставки България saw weekly downloads ranging from 1.3K to a peak of 1.7K in mid-December. Active users showed a steady climb, reaching 10.8K in mid-December.
Finally, TheFork - Restaurant bookings recorded a significant spike in downloads at the start of December with 2.6K. Active users were highest in early December, reaching approximately 2.9K.
These insights, provided by Sensor Tower, reveal the dynamic landscape of food and drink applications in Bulgaria, highlighting the varying user engagement and download patterns across the top apps.